by Hunter Feybusch
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by Hunter Feybusch
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- Research published by Sequel Response on value direct mail pieces
- 84% of marketers agree that direct mail provides the highest return on investment of any channel they use
- 82% of businesses that use direct mail are increasing their spend on direct mail in 2024
- Personalized URLs are most popular way to measure conversions from direct mail
- Letters and postcards are most popular direct mail formats
- 54% of consumers keep an interesting direct mail piece and refer back to it later
- 45% of consumers state direct mail feels less intrusive than other forms of ads
- 52% of those receiving direct mail will google the brand visit website if relevant
Ecosys MA40000wifx series of monochrome laser MFP’s and printer Top speed of 42 ppm White plastic exterior with black plastic top Black toner cartridge yield of 10,000 pages based on 5% coverage on page Built in print controller: 2GB Ram on MA4000wifx model 1GB Ram on other MFP models 512 MB Ram on print only […]
Issued new “Threat Insights Report” detailing how hackers are using generative AI to write malware Creates rogue PDF tools Embedding malware in SVG images 12% of email threats bypassed one or more email gateway scanners Top threat vectors used: 61% = email attachments 18% = downloads from browsers 21% = USB thumb drives
Report published by insider Market Research Global Market for hardcopy peripherals estimated to grow by $19.6 million CAGR (cumulative annual growth rate) of 11% from 2024 to 2031 One of top reasons for growth is increased sales to healthcare vertical
SC Media magazine published report stating that 20% of businesses have been hit by hackers 33% of those surveyed believe that they or others they know have been impacted by hackers inserting malicious firmware into their network connected drives 19% have been impacted by hackers targeting PC’s, Laptops, and printers/MFPs 91% believe that hackers are […]
