by Hunter Feybusch
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by Hunter Feybusch
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- Research published by Sequel Response on value direct mail pieces
- 84% of marketers agree that direct mail provides the highest return on investment of any channel they use
- 82% of businesses that use direct mail are increasing their spend on direct mail in 2024
- Personalized URLs are most popular way to measure conversions from direct mail
- Letters and postcards are most popular direct mail formats
- 54% of consumers keep an interesting direct mail piece and refer back to it later
- 45% of consumers state direct mail feels less intrusive than other forms of ads
- 52% of those receiving direct mail will google the brand visit website if relevant
Report published by Dataintelo Research Global A3 Market Valued at $1.4 billion in 2023 Projected to reach $3.7 billion by 2032 CAGR (cumulative annual growth rate) of 4.5% Report Published by Market Research Future Global A3 market valued at $1.4 billions in 2023 Projected to reach $3.7 billion by 2032 CAGR of 11.4% ResearchAndMarkets reports […]
HP was accused of unlawfully blocking customers from using third-party toner cartridges customers claim that a firmware update sent out by HP made customer’s LaserJet Devices incompatible with non-OEM replacement toner cartridges HP denies that it did anything wrong. HP agrees under the settlement to continue making certain disclosures about its use of Dynamic Security
Konica Minolta once again wins the prestigious Line of the year award from BLI The A3 Bizhub one I-series earned the reward for multiple tests done on areas such as ease of use, features, and value Konica Minolta also won four pick awards from keypoint intelligence The models were recognized for impressive productivity which was […]
Now Offering “HP Print AI” Featuring: understands Conversational input, “It’s truly as easy as ‘Print four copies, double-sided” Streamlines process of setting up printer/MFP Monitors device for paper jams and supply levels “Perfect Output” feature suggests optimal layout to print a document Minimizes white space by resizing images and graphics to fit paper size Displays […]
